New labelling helps make recycling easier for customers

In South Africa, there are so many recycling labels which are confusing for customers, designers and developers.

That’s why Woolworths has designed and adopted new labelling on packaging to tell you exactly what materials each of their packs contain and how you can dispose of them. The new labelling started appearing on food packaging this month. The intention is for the labelling to appear on most of Woolworths packaging, but this will take time.

Woolworths has created this labelling to:

• Provide customers with clear information that helps make recycling easier.
• Ensure that established recycling streams are not contaminated with packaging materials that are not currently recycled.
• Help increase recycling rates for materials that can be recycled, but currently have low collection and recycling rates in South Africa.
• Encourage the development of recycling facilities or other suitable means of recovery for materials that are not yet recycled in South Africa.

The new labelling has been endorsed by many of the major industry organisations in South Africa, such as PACSA, PRASA, Plastics SA, SAPRO, Collect-a-can, The Glass Recycling Company, PETCO, POLYCO, Wasteman and Wasteplan. It is set to become the standard in the country.

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